Will Tesla beat the rest of the pack in self-driving cars?

Written by By Payton Wall, CNN

Tesla’s self-driving technology is by far the most advanced around, boasting features as seemingly miraculous as full 360-degree monitoring of passengers’ consciousness.

So it’s fascinating to see that, according to a survey by consultancy firm Deloitte released last week, both traditional and tech companies don’t think of the electric-car manufacturer as the frontrunner in the autonomous vehicle race.

More than four in five global tech companies and global automakers described Tesla as behind in the field.

The data comes from a 2017 survey of 1,600 people from 54 different industries.

“Only one-third of tech professionals who say they own a Tesla, in fact, believe Tesla has come to dominate this field,” Deloitte partner David Linthicum said in a release.

“Their answer is often more likely to be an industry or brand comparison rather than an attitude toward Tesla.”

Tesla’s sales and technology are up, Deloitte reports, but a rising tide doesn’t lift all boats.

“No single technology — not technology platforms, technology chips, software, cars, smartphones, social media or the Internet — is likely to lead the pack to the promised land,” Linthicum said.

“These companies and nations are trying to make, or establish, a dominant technological platform that will grow and engulf the rest of the industry in its wake.”

Analysts told CNN Business earlier this year that the carmaker’s (and other carmakers’) move into self-driving technology has left rival manufacturers and other industries envious and under-prepared.

Some analysts, like Stifel Nicolaus’ Jim Suva, wrote in a note issued in July that “Tesla’s leadership position is no surprise given its unique and highly concentrated auto manufacturing model but the question is how much of an impact such a leading platform will ultimately have on other automakers?”

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